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One of the main purposes of Information Technology (IT) is to empower the most important
resources a corporation hasits people. However, a consistent challenge for IT organizations is
how to deploy and maintain valuable capabilities in a cost-effective manner. To address these
challenges, Intel IT is moving to an Off the Shelf (OTS) model where third-party applications
are purchased to minimize or eliminate custom design and development. This approach is designed
to shorten implementation time, allow an iterative implementation approach, and ultimately
position IT to respond more quickly and effectively to its business partners.
The risk of this approach is that decisions regarding which capabilities to deploy and how to
deploy them will be heavily based on technical considerations and high-level business need
without fully understanding the resulting impact to end users. Traditionally, IT departments
have under emphasized the importance of User Experience (UX) considerations when deploying
third-party systems. By not understanding the implications of a poor UX, potential Total Cost
of Ownership (TCO) benefits associated with the OTS method risk being offset through lost
productivity, additional training, low adoption rates, and post-deployment design changes. In
other words, IT departments can technically deliver an OTS capability flawlessly, but if the
user's experience with the solution is poor, TCO benefits will at best be reduced and in the
worst case, offset entirely.
Intel IT is beginning to utilize a variety of user research activities, allowing end user
considerations to be balanced with technical and business factors. A comprehensive
understanding of the context within which employees use technology is valuable across purchase,
configuration, and deployment activities, enhancing usability, training effectiveness, user
adoption, and the overall efficiency of the business transformation. Therefore, by
systematically gathering and employing user research data, IT organizations are better
positioned to provide capabilities that enable employees to more efficiently meet business
objectives.
After reviewing a case study where UX factors were overlooked on an OTS deployment, we review
user research techniques and how the resulting data can be used to reduce the risk of IT
deployments. In addition, we examine specific instances that have begun to emerge within Intel
IT where user research techniques have been successfully applied to improve UX with OTS
capabilities.
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